Are you a woman nearing retirement, but thinking about starting a business?
Woman-owned businesses are a critical part of the U.S. economy, numbering 7.8 million according to the latest Census data, and growing at twice the rate of men-owned businesses. For women over the age of 50, small business...
Businesses fail all the time. SBA likes to throw statistics at you such as a 95% failure rate within a year of operation and so on. (But see the definitive small business failure rates.)
The reasons as to why businesses fail can be many. Here’s what I think. The reason most businesses fail is...
E-commerce accounts for a small part of the overall retail industry. There is, however, no questioning the potentials of e-commerce in today’s market scenario. Global B2C e-commerce sales were around $1 trillion in 2012, says a report from eMarketer and the growth is increasing...
When writing an online survey, you want it to be long enough to get the information you need. But if it’s too long, you could dissuade people from taking the survey in the first place. For those reasons, the length of your survey needs to be planned out very carefully.
There isn’t one right...
Online surveys can be both overused and underused. On the one hand, many don’t take the opportunity to gather feedback when the timing would be best. On the other hand, people who are asked to respond to surveys too often suffer survey fatigue and refuse to participate in yet one more survey....
A website’s back end or CMS (Content Management System) is its backbone. Without the administrative options provided by the CMS, company personnel could only perform a fraction of the tasks the platform has to offer.
Functions such as appointment forms, event signups, and other major interactive...
Is it ever OK to use your retirement savings to fund a business? At one time, tapping into an IRA or 401(k) might have been something you would never have considered. But with a slow economy and clients paying more slowly and capital hard to come by, some have started to think...
You have a major event coming up. Either a conference, seminar, hosted panel discussion, reception for journalists at a major trade show, a community event – you get the idea. And you have done all your planning and preparations are solid. Now, what can you do to tip your event from successful...
