You’ve started a business and registered your business name in your state as your trade name. That’s the name you’ll use on your bank account, tax return, and other official documents. You’re ready to start operating in your state, but you’re not done yet.
Once you start using your...
If you run a small business, a blog, or work in any type of field that requires writing, you’ve most likely experienced writer’s block at some point in time. Writer’s block is being unable to either think of a topic to write about or move forward with a predetermined idea. You have a...
The feud between a small Italian restaurant in California and the Yelp review site is getting more intense. The owners of Botto Bistro, an Italian restaurant in Richmond, California, are upset with the review site for its policy of running competitors’ ads right next to Botto Bistro reviews.
In...
Mike Michalowicz, CEO of Provendus Group, swears by the importance of the cloud and writes that there’s virtually no limit to what the cloud can do for businesses.
While there are tons of ways that the cloud can be used to your advantage. The availability of smashing web-based tools is a true...
Google Analytics is a powerful tool that can provide valuable, quantitative information for online businesses, but it doesn’t tell the whole story.
The story it doesn’t tell — is that of the full user experience. You can see, for example, how many people visited your site, how they got there...
Email marketing company Vertical Response provides a great overview of tips in how small business owners can better ensure their emails get through spam folders and other barriers to reach their intended destinations.
This email delivery infographic shows that you can directly influence whether...
Recently, Google announced a new publishing platform called the Google News Publisher Center to help those who run news sites better communicate with Google and get their content (and any changes they make) involved in Google News.
In the past you had to alert Google every time you make a change...
In June of 2004, I finally did it. I handed in my resignation as Director of Choral Activities at James Madison University, and began packing-up the formidable accumulation of books, music, and files from four degrees and 24 years of academic life. Distilled onto one little piece of paper that...